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Commercial Consumers

Super "Un" Glue can be used for safety and convenience by the industries that frequently use cyanoacrylate adhesives. The listing below details particular industries of known and frequent usage of this material, but please remember that others may be included as end-users of this product, as well.

Cyanoacrylate adhesives are used extensively throughout particular fields of the Construction field that require this lightweight, enviro-durable adhesive. These companies can use Super "Un" Glue in case of overuse/accidental use or skin contact.

SIC	Industry	Number of Companies
1711	Plumbing, Heating & Air Conditioning	132,109
1731	Electrical Work	91,059
1742	Plastering, Drywall & Insulation	25,238
1743	Terrazo, Tile, Marble and Mosaic Work	10,774
1751	Carpentry Work	37,943
1752	Floor Laying & Floor Work	16,978
1761	Roofing & Siding	46,741
1799-02	Weather-, Water- and Fireproofing	4,162

Many manufacturing industries, especially those that make electronic devices, utilize cyanoacrylate adhesives to ensure durable bonding as well as for its low weight addition. Super "Un" Glue can be used by these companies for safety and proficiency.

SIC	Industry	Number of Companies
3571	Electronic Computers	2,314
3572	Computer Storage Devices	599
3575	Computer Terminals	608
3577	Computer Peripheral Equipment	2,663
3578	Calculating & Accounting Equipment	354
3579	Office Machines	500
3585	Refrigeration & Heating Equipment	1,913
3599	Industrial Machinery	32,587
3629	Electrical Industrial Apparatus	456
3651	Household Audio & Video Equipment	1,553
3661	Telephone & Telegraph Apparatus	1,799
3663	Radio, TV & Communications Equipment	2,697
3669	Communications Equipment, NEC	1,105
3944-02	Electronic Games & Toys	156

Cyanoacrylates are now used in aircraft components due to their lightweight and heat tolerance, and Super "Un" Glue can be used by these companies as well.

SIC	Industry	Number of Companies
3721	Aircraft	841
3724	Aircraft Engines & Engine Parts	669
3728	Aircraft Parts & Equipment	1,845

Private Consumers

Super "Un" Glue can also be of immediate impact upon a retail market directly to individual private consumers, as previously noted. With the accessibility of super adhesive products so wide in today’s marketplace, so must Super "Un" Glue be of equal accessibility to private consumers.

While this potential consumer market stands large and wide, a particular consumer type can be identified it the interest of target marketing. In this case, a target market can be declared based on most potential need identified by likelihood of need, and participants in model making are such a market. Model making requires use of a powerful adhesive glues including cyanoacrylates, and the method of use of this glue in this particular practice leaves its users at high risk for unwanted exposure to the super adhesive on and about their person.

Number of Active Model Makers	11.2 million
Number of Models Sold Annually	33 million
Dollar Value of Models Sold Annually	$149 million

Sources: U.S. Bureau of the Census, U.S. Department of Energy, Adhesives & Safety Council, TMA National Statistics Program and HIA Nationwide Craft/Hobby Consumer Study.